Graphic Designer @LOFT.uk
As a Designer at LOFT I created internal and external design content, developing design briefs and concepts across company wide projects. I worked within the Marketing Team and closely with Merchandising; where my day-to-day spanned from creating assets for social channels and email to assisting with the digitalisation of the business.
I provided digital and print ready artwork, engaging videos, animations, infographics, and publications. My work for the LOFT consisted of assisting the rebrand, creating a look book, design templates, brand guidelines and large-scale sales quotes to win clients. Along with developing concepts for campaigns, photoshoots and redesigning The LOFT Shop and fleet of lorries.
